What changes and challenges are facing the domestic stage lighting industry
- Categories:Industry News
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- Time of issue:2020-10-22
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(Summary description)In the initial stage of professional lighting in the early 1990s, karaoke, KTV, song and dance halls and other entertainment venues bloomed everywhere and the cultural performance market was popular, which directly drove the first rapid development of the entire stage lighting industry.
What changes and challenges are facing the domestic stage lighting industry
(Summary description)In the initial stage of professional lighting in the early 1990s, karaoke, KTV, song and dance halls and other entertainment venues bloomed everywhere and the cultural performance market was popular, which directly drove the first rapid development of the entire stage lighting industry.
- Categories:Industry News
- Author:
- Origin:
- Time of issue:2020-10-22
- Views:0
In the initial stage of professional lighting in the early 1990s, karaoke, KTV, song and dance halls and other entertainment venues bloomed everywhere and the cultural performance market was popular, which directly drove the first rapid development of the entire stage lighting industry.
Compared with the professional audio market, stage lighting has lower technical content and lower industry thresholds, with manufacturers all over the country. Around 2000, China's stage lighting market was basically in a state of steady growth, and the market was in a period of adjustment. In recent years, with energy-saving and green lighting being one of the most concerned market trends in the industry in recent years, these internationally popular technologies such as LED lighting and control equipment have become the targets of domestic professional lighting manufacturers vying for light. At the same time, a group of leading companies that are at the forefront of the industry have gradually entered the emerging smart home industry.
The vigorous development of domestic public entertainment and theatrical performances, on the one hand, has cultivated a very dynamic emerging market with a wide audience; on the other hand, it has provided suppliers for upstream equipment (mainly stage lighting product manufacturers). ) Bring a broader market development space.
With the continuous technological innovation of the stage lighting industry, the new light source of LED is now used to completely eliminate all kinds of pollution and can be called a true "green light source". The beam moving head light is also an indispensable light on the stage. Therefore, LED lights and moving head beam lights have become indispensable products in the stage lighting equipment during the performance.
"Environmentalized stage, staged environment!" Gives the environment an artistic effect. New requirements such as "large-scale theme lighting" and "digital home" make traditional architectural environment lighting and stage lighting indistinguishable. Many manufacturers use stage lighting technology and standards to manufacture outdoor or architectural lighting fixtures. Such as: waterproof series of computer lights, high-power outdoor computer lights, high-power lasers, etc. Some professional lighting companies have begun to develop lamps and control systems for household use that take into account basic lighting and artistic lighting.
Computer software for stage lighting design will continue to develop, which will eventually allow the designer to dominate his "visual" technology in a completely artistic "interactive" way. Today's lighting software only provides designers with assistance in design, drawing and paperwork. The future stage lighting design software will be able to use "touch screen" and "voice recognition" functions.
There are several reasons for the gap between domestic stage lighting and European and American countries.
1. The concept is backward
On the domestic manufacturer’s side, some people think that the technology of lamps is low, so you don’t need to invest in development and just copy them. Others think that there is no market for high-end products, and the development investment is high, and the risk is high; and some have a weak concept of implementing standards. , Turn a blind eye to various technical standards and norms; even low legal concepts, substandard, fake and inferior.
2. Weak design power
Some domestic stage lighting manufacturers have a small number of designers, or even none; their professional level is low, and they often hire people temporarily when developing new products. Although the real lighting experts may be invited, they do not understand the stage and the function of the lighting on the stage, and they may not be able to design a lighting that is welcome on the stage. In addition, they leave after product development and cannot improve or upgrade the product.
3. Insufficient investment in lamp development and lack of technical reserves
In recent years, some discerning domestic manufacturers have begun to invest large amounts of capital to develop some new products, but for a country with a vast territory like China, it is still far from enough.
Driven by economic interests, short-sighted behaviors are not uncommon, and those who are willing to invest heavily and make technical reserves are even rarer.
4. Low-end market impact
At present, many troupes and theaters are in financial constraints, especially the numerous small and medium troupes and prefecture-level theaters. Therefore, products with low prices and low performance still have a broad market.
Manufacturers compete for the low-end market, and price wars are inevitable. The cost of the product can be saved by one point and never five percent. The material is thinner, the wires are thinner and shorter, and the process is less. The quality of the product is thus wiped out bit by bit.
In short, stage lighting is a silent language. It uses brightness, color, pattern, and other changes to explain the designer's thoughts. The quality of a lighting design is directly related to the overall effect. The design of stage lighting should be based on energy conservation and environmental protection as the central idea, simple and clear, without glare.
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